The business
TRC Tourism are leaders in tourism and experience planning in Australian and New Zealand. With a specialisation around regional and remote area development, they consult to natural and economic development managers in national parks and regional towns helping communities to develop sustainable world-class visitor experiences.
The Problem
The business was looking to refresh it’s approach to marketing with a focus on digital as it expanded it’s offices and presence across Australia and New Zealand with new players also entering the market
The Solution
Converge Marketing has partnered with TRC Tourism for over ten years helping them to innovate and evolve their digital marketing presence. This has included website development, design, social media marketing, email marketing, search engine marketing and content development.
The digital marketing program has helped the business to become a digital leader in their sector, and grow, with new business and new team members and offices in Australia and New Zealand, regularly securing work in the South Pacific and Asian region.
