
The business
Sunshine Coast Orthopaedic Group are a leading Orthopaedic Surgery private practice servicing the Sunshine Coast and surrounds. They specialise in joint replacement surgery as well as Orthopaedic trauma surgery.
The Problem
Being a fairly new player in a well established market, the business was seeking innovative ways to raise awareness and secure new leads using digital marketing.
The Solution
Converge Marketing has worked with the business over the past two years developing and managing a digital plan comprising website, email marketing, SEO and online advertising in google and Facebook. An information events strategy has also been activated to capture potential patients online and connect with them through information sessions delivered by the surgeons.
Over the past two years the digital marketing program has helped Sunshine Coast Orthopaedic Group become a dominant player in the private practice space and achieve it’s growth targets.